catches up with Troutman Pepper eMerge managing director Alison Grounds for its Breaking Tradition series. In this Q&A, Grounds shows the benefits of being connected with a major firm, and how an on-site due diligence project turned into a tech-savvy engagement.


CEO of Speaker Media and Marketing, is the "Secret Weapon of Personal Injury Lawyers and Trial Attorneys" throughout the United States. Specializing as a marketing consultant to lawyers, with a primary focus on content marketing, social media, online video and mobile marketing strategies.